Top 5 Social Media Marketing Tools In 2020

With the ever-changing trends of social media, it is possibly hard for businesses to reach out to their target audience. There are various tasks ranging from running ad campaigns, tracking analytics, and making creatives that attract the user base. Also, everything listed here should be done with consistency. Because continuous posting increases the chances to get great audience reach and brand visibility for businesses. So, to generate qualitative results, it is mandated to use some good tools that will boost your social marketing efforts.

In this blog, we have listed down top social media tools that must be a part of your marketing tools.

The best tool is the one which organizes your tasks, easy to use, cheap in price, and aims at increasing brand awareness. Because that’s the only ultimate goal of using every social networking platform.

Unfold

It’s one of the best apps specifically designed for creating beautiful Instagram, Snapchat, Facebook, WhatsApp, and Pinterest stories. Unfold is an android and iOS app that provides you with a wide range of templates, background colors, advanced text tools, creative fonts, stickers, textures, and many more things. Using this tool, you can make your creatives lively and elegant. Also, you do not need to create an account to use the app. Simply download and start designing your creatives.

Biteable

Visual content gets three times more engagement on social media than text-written forms. That is why creating visuals can help you cover masses on these media channels. Using Biteable, you can produce short videos that are super entertaining, engaging, and informative. To create one, you can select the best templates out of a wide range of beautiful templates out there in the app. One can also upload personalized photos, brand logos, & clips so as to make customized video content.

Buffer

It is a social media management tool that lets you schedule posts for publishing on Instagram, Twitter, Facebook, Pinterest, LinkedIn, etc. This tool also helps you analyze the post results and engage with the community. One can install the chrome extension of the same to queue articles and content that is supposed to be published on public platforms at certain times. You can develop trust, build relationships, and engage with the audience by replying to the most important comments inside the buffer.

Buzzsumo

Research is very crucial in digital marketing. You need to learn & analyze what your competitors are doing in order to outreach them. Buzzsumo helps you to find content that’s been most shared on social channels. Also, you can put your own domain or competitor’s domain in here so as to know what’s been shared socially. Besides this, it provides many more features like finding niche-specific influencers, research keywords & trending topics that your audience finds interesting, etc.

Hootsuite

It is also a media management tool that lets you manage multiple accounts under one login into a single dashboard. And, that too at free of cost. Along with the benefit of managing all the accounts under one roof, you can also assign tasks, create a social media calendar, and schedule updates inhere. There are also free online courses available on Hootsuite lets you upgrade your marketing skills. You can also integrate other platforms like Reddit, Tumblr, and Storify that will help you gather more customer data & feedback.

Conclusion:

To stick in this competitive environment, marketers should make use of good tools so as to lessen the efforts. As a result of which, you will be able to concentrate on core tasks like strategizing campaigns more efficiently. This will definitely improve your promotional efforts.

You can also contact Ideatore - a digital marketing agency that will help you strategize and monitor your campaigns. It is specialized in SEO Services, SMO Services, SMM Services, and SEM Services.