Generating leads is important for every business. The more
capital a company has, the more leads they generate. 82% of companies that have
$252,000 or less in annual revenue generate less than 100 leads per month. But
only 9% of companies generating $2 billion in annual revenue have less than 110
leads per month. A digital marketing company knows how to generate leads online.
“Lead generation is the process of generating leads for your
business”.
A lead means someone (either an individual or an
organization) who has an interest in the product or service you are selling.
Lead generation is not only about finding these individuals but also it is
about cultivating a relationship with them and stimulating their interest in
whatever you have.
Now let’s see 5 Actionable Strategies for Online Lead Generation That Work
Analyze Your Competition
It’s important for you to study your competition.
Competitive analysis helps you sneakily find out what your rivals are doing.
And once you know what they’re doing, you can do it better.
So how do you perform a competitive analysis? First, make
sure you know who your competitors are. In general, your competitors will be
companies that are similar to yours in industry, target audience, and size.
Refine Your Instagram Strategy for Greater Online Lead
Generation
Instagram is an important tool in any marketing strategy.
More than one billion people use Instagram, and if your brand caters to a
younger demographic, this social platform is especially essential for you.
Set up a business Instagram account and start mapping out a
strategy. To improve your lead gen, make sure your strategy includes plenty of
photos with faces, create an intriguing bio with a relevant link, and then
monitor what’s going on.
Optimize Your Email Option Form
When it comes to email marketing, you’ve already won half
the battle. After all, if someone has agreed to give you email them, that means
they’re already curious about what you do. The only remaining part is creating
a strong call-to-action that will convert this lead into a customer. Piece of
cake!
Include Strong CTA’s on Your Blog to Increase Online Lead
Generation
An SEO friendly blog from a high-quality website that puts
out consistent posts can help attract high-quality leads. Once you have those
leads on your site, though, you don’t want them to just read your blog post and
then leave.
Invest in a YouTube channel
When you think about strategies to improve your online lead generation, you may not think of a YouTube channel… but YouTube is a fantastic way to generate leads.
You probably know by now that video marketing has been
aggressively progressing over the last few years. As a matter of fact, Cisco
forecasted that by the year 2022, global video traffic will make up to over 80%
of all web traffic.
If you weren’t already, then you’re now well on your way down the path to online lead generation. We’ve given you some great information, tips, content advice, and more to help make your website, emails, blog, and social media a winning online lead generation strategy.
Want more advice or help from us? No problem! We’d love to
help. Just call Ideatore Interactive solution Pvt ltd which provides SEO
services, SEM services, SMM services, and web design services.
No comments:
Post a Comment