Tuesday, 31 March 2020

Facebook Ad Tips for Ecommerce


Using the Facebook ads for eCommerce are greater or lesser an exact bonanza for businesses with over a billion users. Also, the reality is that almost every single person is using it to their advantage with such a huge number of users. Here are some of the basic concepts which promote your Facebook ad strategies.


 Tip 1: Utilization of The Multi-Product Advertisements
It is particularly stated by the given name that the multi-product ads will allow us to showcase many products all at the same time on Facebook.

 So, using this type of ad can be examined very beneficial for several reasons such as:

       This particular type of ad can be very beneficial for increased transformation for your business as the more products seen by a likely customer, the more likely that the customer will select that specific ad.
       It can give many options to the customers.
       Apart from that, it can also be used to showcase the various features of a particular product.
       Additionally, there are several indications that multi-product ads work. This kind of ad is known to be much more competent when it is matched with the other types. It is obvious by a specific study that the companies suffered up to a 300% enhance in their click-through rates after they used the multi-product ads.

Tip 2: Run Retargeting Campaigns
You generally know that most of the potential customers end up leaving their cart without completing their purchase if you have run your eCommerce business for some time now. So, there are about 72% of the online shoppers who end up abandoning carts. In this regard, you should particularly run a refocusing drive. Thus, by using retargeting campaigns, you possibly have a chance of getting over 25% of those customers to come back. Also, you can run the retargeting campaigns with the help of discounts, coupons, and other enticing offers.

Tip 3: Make Sure You Use Change Tracking Pixel
You are missing out on an outstanding deal for when you are not informed of what a Conversion Tracking Pixel is and what it can do. This conversion tracking pixel is an important code that is used for tracking the behavior of those who visit your site. Along with that, it also allows you to track the number of conversions that you receive from your advertising campaign.


 Also, the conversion tracking pixels can be used by Facebook to target the right audience and improve campaigns for your ads. In other words, it is a wonderful way to use Facebook ads for e-commerce purposes.


 Conclusion: To know more about Facebook ads for E-commerce or want to know more about digital marketing then contact Ideatore Interactive Solutions Pvt Ltd company which provides SMO services and SMM services. Ideatore helps you to create an effective Facebook post that generates a high engagement.

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