Backlinks can really help you to drive better and faster SEO results. There are mainly two types of backlinks i.e. do-follow and no-follow. It is always recommended for you to build a combination of both to ultimately get good results. So, first of all, the question arises: what exactly are these backlink types? Let’s learn more about it in this detailed guide.
What is a do-follow backlink?
It is a link that passes the authority of your website to another site on which you have linked your site. Speaking otherwise, by transferring trust, it can directly affect your search engine ranking.
Google crawlers crawl your pages through this link juice. And if any reputable site has connected your page to their blog, then google also considers your page to be authoritative. Which thereby improves your ranking.
So, how to create one? Whenever you do any linking on your web, it is by-default a do-follow one.
What is a no-follow backlink?
It is a link through which you do not shift the authority of your web to another site on which you have linked your site which ultimately tells the search engine crawlers not to track that site.
So, in other words, such connections do not affect the ranking of your web. Which means it does not contribute to improving your SEO ranking. Blog comments, social sharing, forum comments, sponsored contents, etc are of such type.
So, to create one on your website, simply click on the button that does not pass on the trust to make one in case of a non-coded website. In the case of a coded site, you may require to write a particular code.
Do-follow vs no-follow
So, after learning, you might be thinking that you should only create those connections that shift the trust as it improves your SEO efforts.
However, you should make a mixture of both these types. As otherwise, if you transfer trust to every site, then it can sound fishy to google’s algorithm. Which is ultimately not good for your SERPs.
Conclusion:
So, to conclude, you should make both these types from now onwards. The best ratio to follow for both these types would be 75:25.
If you
are facing any problem, then you can always contact Ideatore interactive
solutions Pvt Ltd. It is a leading digital marketing agency specializing in SEO Services, SMO Services, SMM Services, and SEM Services.
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